Storytelling for Value Management
Kate Holden, Global Sales Development Leader at MURAL, Eileen Griffee, Industry Consultant (Manufacturing/Retail and CME) at HP, and Jennifer Kamber, Vice President, Customer Success at Ecosystems, discuss:
- How top SaaS organizations are using different ways to mix qualitative and quantitative value to create an engaging customer story aligned from presales to Customer Success.
- Methods of collaborating with your customers on a truly holistic picture of value, including Company Value, Job Value, and Personal Value.
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